#116 - A Fundamental Lesson in Strategy and Storytelling

Three Simple Words that Blew My Mind

Dec 04, 2022

∙ Paid

I had a whole post planned. Drafted, staged, and ready to go. Then I had a colleague blow my mind in a meeting yesterday. We’re working together on a project to help a client make some tough decisions about their business. And, as with most strategic projects, they have a few options and it really comes down to choice. Informed choice, but choice.

It bro…

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